User Persona

Understand the buying behavior of your ideal customers with precise location data.

User Personas are fictional profiles created to represent a user type that might use your products or services. It captures the behavior, traits, pain points, and preferences that define your customers.

User Personas gives a clear understanding of who your audience is.

Segment your audience with precise location data

Location intelligence plays an essential role in effectively segmenting your target audience into different demographic groups. It helps you take a deep dive into the intricacies of consumer behaviour, preferences, and movements.

Understand the buying behaviour of your customers with location data and craft segments based on your customer’s distinctive preferences. Tailor your marketing strategies, campaigns, and services that specifically resonate with each segment.

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Centralized Campaign
  • City

    Agra

  • POI

    Food Joint

  • User Persona

    Travel Enthusiasts

Get real results with hyper targeting

Identify your audience, analyse their patterns, and understand who you are selling to and uncover new methods to hyper target specific demographic groups and enhance your business value. This strategic targeting allows for a more efficient use of resources, maximising the impact of your strategies.

Shape your marketing strategies more effectively and efficiently, pushing the right message to the right audience at the right place.

Access accurate location data 

Whether you are a retailer, event organizer, advertiser, or any other enterprise, Meridian.API empowers you with the knowledge of Why and Where your customers are.

Use location intelligence and geospatial data to identify your target audience and design campaigns by using accurate points of interest data.

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Writing

Design effective advertising campaigns using relevant User Personas

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If You Can't Join Them, Beat Them!

The Meridian.API Newsletter

A newsletter about geospatial analytics, location intelligence, AI, data science, and data visualization. A newsletter also about building world class products and use of science, mathematics, and logical reasoning. A newsletter about sticking up to the man but also have fun doing business with him.

Personalized Services & Capacity Building

Build your own with our team of data scientists, statisticians, application developers and software engineers. Use geospatial data sets to augment sales, operations and gain deeper insights into your customer.

We actively work with our clients in setting up their own teams, digital ecosystem, and processes. We provide technical training, help with hiring and building in house data driven capabilities for the organizations we work with. You can leverage our expertise to build your own data-driven platform.

Kindly fill the form and we shall get back to you in flashiest of flashes.

If you’re eager to get in touch quickly, schedule a call with us.

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